| BMW of Manhattan is BMW of North America's corporate flagship store, and
one of the largest BMW Centers in the USA.
In addition to serving New York's sales and service needs, the 200,000 square-foot location on 57th Street is a focal point for the BMW marque.
Historically,
BMW got its start in the American market in New York City, thanks to an
Austrian named Max Hoffman.
Max Hoffman,
often referred to as the "father" of the import car business, was a famous New York Car Dealer/Importer who is largely responsible for the US
sports car
resurgence of the 40's and 50's. He imported sports cars to the US and made
them available after WW II. Hoffman helped sponsor amateur sports car racing in the US and encouraged the European manufacturers to respond to the emerging US sports car market.
Hoffman
influenced BMW product marketing in the US for a number of years, and he
was even responsible for the "prancing horse" Porsche emblem.
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BMW
of North America has its headquarters in Woodcliff Lake, New Jersey.
This
includes BMW US Holding Corporation, the Group's headquarters for North,
Central and South
America, and BMW Financial Services LLC.
Also in New Jersey are the Eastern Regional Headquarters and Technical Training Center in Montvale, a Parts Distribution Center in Mount Olive, and a Vehicle Preparation Center in Port Jersey.
Located in northern
Bergen County, Woodcliff Lake is part of the picturesque Pascack River Valley,
characterized by gently rolling wooded hills with large tracts of apple orchards and other wooded regions.
Address:
300 Chestnut Ridge Road
Woodcliff Lake
New Jersey 07675-7739
Phone:
(201) 307-3931
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New York City
Models on display:
