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A significant improvement in performance along with enhancements to the chassis
and suspension reaffirm the BMW 7 Series as the driver's car in the segment.
Refinement in design expresses the car's enhanced driving dynamics and
sportiness, while retaining the unmistakable presence that gives the BMW 7
Series its elegant and charismatic character.
BMW 750i
and 750Li: Powered by an all-new VALVETRONIC V8
The 2006 750i and
750Li will feature a new 4.8 liter VALVETRONIC V8 engine capable of 360
horsepower (SAE net) and 360 lb-ft of torque.
The new models
are even more responsive than their predecessors, with a 0-60 mph time of just
5.8 seconds.
BMW 760i
and 760Li: Twelve-cylinder engine with a unique combination of direct fuel
injection and VALVETRONIC
Launched in 2003,
the BMW 760i/Li V12 remains unchanged, with engine output of 438 horsepower (SAE
net) and maximum torque of 444 lb-ft. With its combination of four-valve
technology, VALVETRONIC, double-VANOS and direct fuel injection, the BMW 760i/Li
remains unique in the marketplace. VALVETRONIC ensures the engine?s very high
level of fuel economy under partial load. Direct fuel injection, in turn, serves
to increase both torque and output.
New engines
reflect BMW's ongoing commitment to the ultimate driving experience: More power,
greater efficiency, lower emissions.
Together with its
ongoing model initiative, BMW's recent engine initiative ensures that BMW will
continue to deliver the ultimate driving machine.
Recent examples
of this commitment include the new 3.0-liter inline-six with its composite
magnesium/aluminum crankcase, and, of course, the 5.0-liter V10 high-speed power
unit in the BMW M5.
In the
development of new engines, BMW's engineers carefully consider all parameters
and components for their potential, at the same time questioning virtually all
conventional principles. The result is innovative materials, new machining
processes and optimized procedures in production.
The BMW customer,
in turn, receives far more powerful, lighter and cleaner engines that offer a
significantly higher standard of fuel economy.
Efficient
Dynamics: Overcoming conventional conflicts of interest
Increasing engine
output and torque while reducing fuel consumption, enhancing agility and nimble
performance, and intensifying the experience of driving dynamics enjoyed by the
customer: This is what BMW refers to as "Efficient Dynamics", the guiding
principle underlying all of BMW's development and innovation. This applies
equally to engine construction as it does to chassis development.
In a nutshell,
Efficient Dynamics means consistently solving and eliminating conflicts of
interest. In conventional terms, more power also means more fuel, more comfort
means more weight, which again means more fuel, and so on. Particularly in the
case of large luxury-performance sedans like the BMW 7 Series, solving such
conflicts of interest is an especially great and demanding challenge.
BMW is able to
escape this continuous loop through the use of intelligent materials and systems
- for example, aluminum helps give the chassis and suspension of the 7 Series
its light-footed, nimble behavior.
Chassis
and suspension have been refined to improve both handling response and ride
comfort
The BMW 7 Series
features an aluminum suspension which offers outstanding steering precision,
exceptional agility and well-balanced driving characteristics. As a result, the
chassis and suspension of the 7 Series combine superior agility and sporting
performance on the one hand, with superior comfort on the other. In other words,
it offers the best of both worlds.
The chassis and
suspension of the 2006 BMW 7 Series has been updated and enhanced. The rear
track is wider by 14 millimeters or 0.55 inches. Combined with enhanced
suspension kinematics and BMW's revolutionary Active Roll Stabilization, the 7
Series will continue to offer an unparalleled driving experience. For those
seeking an even sharper edge, the Sport Package will again be offered with its
unique suspension calibrations.
As a result, BMW
offers the widest choice of suspension control systems in the luxury sedan
segment, naturally also including enhanced brakes reflecting the higher level of
power and performance.
"At
its UK launch in 2002, the 7 Series marked a radical departure from traditional,
conservative luxury car design. While some in the media questioned the styling,
customers were clearly attracted to its uniqueness and driving dynamics and the
car has become the best-selling 7 Series ever. I am confident that the new
engine range and subtle refinements will ensure the new 7 Series continues this
success in the years to come."
BMW Great Britain’s Managing Director, Jim O’Donnell
Refinement in design: Even more sporting and dynamic, but with unmistakable
presence and elegance
The enhanced
performance and dynamic qualities of the BMW 7 Series ensured by the new engines
are appropriately reflected by suitable refinements in design. Apart from the
new, striking powerdome in the hood, the kidney grille, headlights and front air
dam have all been discreetly revised. The rear, in turn, is characterized by
surfaces and body panels with even clearer contours, a new chrome trim strip,
modified tail lights and the redesigned rear air dam. At the side, the more
pronounced light contour in the sills emphasizes the enhanced sportiness and
dynamic character of the BMW 7 Series.
In all, BMW's
luxury performance sedan preserves its powerful presence and clearly stands out
on the road through its charismatic, elegant and truly unique appearance.
Inside the car,
the unique feeling of luxury and peaceful tranquility has been further refined
by the choice of materials and colors, with the control elements following the
main lines of the instrument panel. So again, the interior of the 7 Series is
now even more luxurious and sophisticated than before.
The
iDrive control concept: Refined in its details, even more user-friendly
BMW's iDrive
control concept, the ergonomically sensible combination of single-button control
and display monitor introduced in 2001 and much copied since then, has now been
further refined.
Optimized menu
guidance in the Control Display, the upgraded presentation of menus, and direct
access to the various entertainment functions - for example, one can now
directly select audio source and radio frequency band ? are essential elements
of the updated iDrive system in the BMW 7 Series.
New
features for extra safety, comfort, and individual style
As of spring
2005, the BMW 7 Series is available with an even higher standard of series
equipment and individual options for customizing the car:
- All BMW 7
Series now feature BMW's two-stage Adaptive Brakelights: Whenever the driver
applies the brakes harder than usual, motorists following behind are warned by
the larger brake light area.
- The optional
CD changer is now MP3 CD-capable.
- The standard
BMW Assist telematics service now includes Bluetooth hands-free phone
capability.
- The updated
BMW 7 Series features a choice of four new paint colors, four new upholstery
colors, and new 18-inch wheels on the 750i and 750Li.
The most
successful BMW 7 Series ever
Accounting for
almost 160,000 units delivered to customers worldwide, the fourth-generation 7
Series is the most successful prestige luxury performance sedan in BMW's
history. Since its introduction to the world in 2001, the current 7 Series has
already outsold the former model by almost 8 per cent. And with customer
deliveries of 57,899 units worldwide in its most successful year so far, 2003,
the current BMW 7 Series outperformed its predecessor in that model's best year
(1997) by almost 14 per cent.
In Germany, the
BMW 7 Series became the sales leader in the luxury sedan market in 2004. Sales
have shown impressive growth in Asia, the Middle East, Eastern Europe, Oceania
and Africa where, compared with the former model, sales of the current 7 Series
have more than doubled after 38 months in the market. Sales volumes in those
regions are catching up with the markets where, by tradition, the BMW 7 Series
has always had a strong position - in particular, Europe and North America.
In the United
States, the success of the current 7 Series is unparalleled. In its first three
years, it outsold its predecessor's three best years by a significant seven
percent.
Accounting for
more than 50 per cent of total sales, the BMW 745i/Li with its large V8 power
unit has been the best-selling model worldwide. The long-wheelbase version, in
turn, accounts for more than half of all BMW 7 Series sold.
The BMW 7 Series
combines two cars in one: On one hand, it is a genuine BMW offering those
typical BMW virtues such as driving pleasure, agility and nimble handling for
the customer who enjoys driving. On the other hand, it is a highly prestigious
luxury sedan offering generous space and comfort for the driver and passengers.
More than any
other car on the market, the BMW 7 Series offers that Sheer Driving Pleasure so
typical of BMW not only in the classic sense, but also in the extended sense of
being driven. It is indeed this perfect combination of two worlds that the BMW
customer opting for this luxury performance sedan appreciates so much, making
this model the most successful 7 Series ever.
The J.D. Power &
Associates 2004 APEAL Study (Most Appealing Premium Luxury Car) and the
Strategic Vision Total Delight Index (Best Luxury Car, two years in a row)
affirm that 7 Series owners love their cars. The 2006 BMW 7 Series will give
them more to love.
New V8 engines
combined with numerous other enhancements will ensure that success of the BMW 7
Series will continue with the 2006 model.
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